(First three episodes drop worldwide June 4; weekly releases every Wednesday through July 23) Owen Wilson Golf Comedy Series ‘STICK’
What is Stick?
Apple TV+ is teeing up its most feel-good sports series since Ted Lasso: a 10-episode half-hour comedy called Stick, created by Ford v Ferrari co-writer Jason Keller.
The show follows Pryce Cahill (Owen Wilson), once a PGA wunderkind, now a middle-aged has-been stocking shelves in an Indiana sporting-goods store.
Owen Wilson Golf Comedy Series
When he discovers 17-year-old phenom Santiago “Santi” Morales (newcomer Peter Dager), Pryce bets his last shred of pride on coaching the kid to the pros—and maybe redeeming himself along the way.
Why this Owen Wilson golf comedy series could land in Apple TV+’s winner’s circle
| Reason | Details |
|---|---|
| Feel-good formula | Like Ted Lasso, Stick blends sports, heart and humor, swapping Premier League pitches for sun-soaked fairways. |
| Star power | Owen Wilson headlines and executive-produces; supporting cast includes Judy Greer, Marc Maron and Timothy Olyphant. |
| Authenticity | Real PGA Tour champs Collin Morikawa and Max Homa cameo, grounding the story in genuine golf culture. |
| Underdog appeal | Golf’s pay-to-play barriers mirror the class tensions AFC Richmond faced; viewers root for Santi’s working-class dreams. |
| Summer timing | A June launch positions Stick as a breezy off-season binge just as the U.S. Open buzz peaks. |
Plot snapshot: Drives, divots and life’s ultimate mulligan
- Pryce Cahill peaked a decade ago before an infamous Masters meltdown tanked his career. Now he’s divorced, broke and hawking discount putters.
- Enter Santi, a talented high-schooler with a homemade swing and zero access to elite coaching.
- Pryce sees a shot at personal redemption: become Santi’s mentor, caddie and surrogate dad. Trouble is, Pryce’s short game isn’t the only thing rusty—his life skills need work, too.
- Along the way they’ll spar with snarky golf-podcast host Lenny Shore (Marc Maron), Pryce’s skeptical ex-wife Rachel (Judy Greer) and swaggering TV analyst Dex Vaughn (Timothy Olyphant).
- Expect road-trip qualifiers, small-town fundraising, viral TikTok trick-shots and a climactic junior-tour major that tests every ounce of Pryce and Santi’s bond.
Creative pedigree behind the series
| Role | Name | Notable Credits |
|---|---|---|
| Creator/Showrunner | Jason Keller | Ford v Ferrari (Oscar-nominated) |
| Director (Pilot) | Gail Mancuso | Modern Family, A League of Their Own pilot |
| Executive Producers | Owen Wilson, Keller, Point Grey Pictures’ Seth Rogen, Evan Goldberg, James Weaver | The Boys, Platonic |
| Cinematography | Quyen Tran | Palm Springs, A Teacher |
| Original Music | Phoebe Bridgers – folk-pop end-credit tracks | Grammy nominee |
Episode structure & release plan
- June 4: Episodes 1-3 (worldwide drop)
- June 11 – July 23: One new episode every Wednesday (total 10)
Each entry clocks 28-32 minutes—perfect bite-size viewing with weekend-brunch vibes.
First-look trailer takeaways
- Wilson’s signature charm: From dead-pan “Wow” quips to heartfelt pep talks, Pryce feels tailor-made for the actor’s laid-back persona.
- High-stakes humor: A disastrous charity-tournament scene suggests physical comedy à la Happy Gilmore—but gentler.
- Emotional resonance: A poignant voice-over—“This game takes, and it takes… maybe it’s time it gave something back”—hints at deeper father-son themes.
Will Stick appeal beyond golf fans?
Absolutely. Like Friday Night Lights or King Richard, the sport is merely the crucible. Core themes—second chances, found family, working-class grit—transcend the green. Expect:
- Workplace comedy: Pryce’s sporting-goods store antics could rival Superstore.
- Slow-burn romance: Sparks fly between Pryce and Rachel as co-parenting Santi forces them into shared fairs and parental misfires.
- Coming-of-age beats: Santi navigates sponsorship sharks, social-media fame and SAT stress.
Early buzz & industry context
- Apple TV+ is doubling down on upbeat ensemble pieces (Ted Lasso, Shrinking, Loot). Stick slots neatly into this optimistic library, differentiated by a new sport and Wilson’s star wattage.
- The PGA Tour’s expansion into scripted entertainment (Netflix’s Full Swing) means synergy potential: cross-promotion during summer tour events could propel Stick’s visibility.
- Critics note that golf comedies are rare. Aside from Caddyshack and Happy Gilmore, few titles explore the sport’s comedic side.
Bottom line
If you’ve missed the weekly rush of hope that Ted Lasso delivered—or simply want to watch Owen Wilson coax a miracle out of a busted swing—mark June 4 on your calendar. This Owen Wilson golf comedy series promises belly laughs, misty-eye moments, and proof that sometimes the biggest drives happen after life’s worst double-bogeys.
