Trump Ambassador Jon Voight Pushes Federal Incentive to ‘Make Hollywood Great Again’

Trump Ambassador Jon Voight Pushes Federal Incentive to ‘Make Hollywood Great Again’

Trump Ambassador Jon Voight

Actor-producer, newly installed as Trump ambassador Jon Voight to Hollywood, has broken his public silence with a 12-point framework designed to repatriate billions in film spending and reverse decades of “runaway production.”

Voight’s white paper—delivered to the White House and circulated Monday to studios, streamers, and guilds—emphasises carrots over sticks: a federal film tax credit, targeted tax-code tweaks, infrastructure grants, and only “limited” Hollywood tariffs.

Trump Ambassador Jon Voight

Below is a drill-down of the proposal, its political traction, and why unions, studios, and lawmakers from both parties are taking the Trump Ambassador Jon Voight plan seriously.

Trump Ambassador Jon Voight

Why the Plan Matters Now

  • Foreign locations captured 68 % of U.S. studio live-action spend in 2024, according to MPA data.
  • More than 45,000 below-the-line U.S. jobs vanished during the same period (IATSE estimate).
  • California’s fresh bid to raise its state credit cap to $750 million still leaves a gap against Canada (national + provincial rebates often exceed 45 %).

Voight argues that without a federal layer the U.S. will keep losing high-budget shoots to Toronto, London, and Budapest, even if individual states sweeten their pots. Trump Ambassador Jon Voight

Core Pillars of the Voight-Paul Blueprint

PillarDetailsProjected Cost
1. Federal Film Tax Credit25 % refundable labour rebate, stackable with state incentives, annual cap $1B≈ $750–$900 M/yr*
2. Bonus for Domestic VFX+5 % uplift if 80 % of post/VFX spend stays on U.S. soil$150 M
3. Co-Production TreatiesNew pacts letting allied partners film in U.S. stages while classifying projects as U.S. contentLow
4. Depreciation BoostAccelerate write-offs for LED-volume, backlot, and post facilitiesRevenue neutral over 5 yrs
5. Limited Hollywood TariffsDuty on projects that take state credits, then shift >70 % of final photography abroad“Rarely applied,” per Voight
6. Theatre-Upgrade Grants$300 M pool for cinema retrofits that show 55 % domestically produced titles$60 M/yr

*Voight’s team projects a net-positive GDP impact through payroll tax, travel, and hospitality spin-offs. Trump Ambassador Jon Voight

Industry Reaction So Far

  • Teamsters & IATSE: Applauded the labour incentive, wary of even “limited” tariffs.
  • SAG-AFTRA: Wants anti-pandemic triggers to prevent credit claw-backs if shoots pause.
  • AMPTP (studios & streamers): Cautiously supportive but seek larger annual caps.
  • Independent producers: Praise co-production feature; fear complex audit rules.

A Bipartisan Opening?

California Democrat Sen. Adam Schiff—long championing a federal credit—called Voight’s outline “a constructive starting point.”

 Sen. Adam Schiff Trump Ambassador Jon Voight

Republican Senator Marsha Blackburn has floated companion language tying credits to child-labour compliance and on-set safety.

Policy watchers say the cross-aisle tone marks the first meaningful movement on a federal incentive in almost two decades.

Trump Ambassador Jon Voight

How “Limited” Could Hollywood Tariffs Be?

Voight distances himself from Donald Trump’s headline-grabbing call for a blanket 100 % duty on films shot abroad. Instead, his draft envisions a narrowly scoped tariff:

  • Triggered only when a project already certified for U.S. state incentives moves ≥ 70 % of principal photography offshore.
  • Capped at 25 % of qualified expenditure (QPE).
  • Waiver path if producers can prove no suitable U.S. facility is available within 60 days.

Trump Ambassador Jon Voight
 Hollywood Tariffs Threaten Jobs, Budgets, and Box-Office Growth

Essentially, the tariff penalises “credit flight,” not any global shoot. Whether the White House will embrace that nuance is unclear.

Trump Ambassador Jon Voight

Can the Numbers Work?

MetricCurrentPost-Plan (Yr 3)Source
U.S. Share of Studio Spend32 %50 %Olsberg SPI model
Net Federal Outlay$900 MJoint Committee on Taxation
Payroll Tax Recapture$350 MIRS projections
Direct FTE Jobs+25,000IATSE

Economists caution that break-even hinges on slate size: if studios simply green-light fewer titles, the upside evaporates.

Next Steps Inside the Beltway

  1. Commerce & Treasury are vetting depreciation clauses.
  2. House Ways & Means staff drafting a pilot-year $300 M cap to test demand.
  3. Senate Finance committee holds a June hearing; Voight expected to testify.

Bottom Line

Trump Ambassador Jon Voight has moved the Hollywood-jobs debate from Twitter tariff blasts to a line-item blueprint. Success rests on two questions:

  1. Can unions, studios, and policymakers agree on a credit size that drives real relocation without busting the budget?
  2. Will President Trump accept a nuanced tariff-lite approach that softens campaign rhetoric but still claims a win?

If both answers tilt yes, the industry could see its first federal incentive in generations—an outcome few predicted when Voight first took the ambassadorship. If not, producers may continue packing for Vancouver while the policy fight plays on a loop.

Trump Ambassador Jon Voight